Marketing, Digital Strategy, and Public Relations

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TCAT Marketing Resources

The College System of Tennessee’s department of Marketing, Digital Strategy, and Public Relations is responsible for proactively planning, developing and implementing marketing, advertising, branding, communications and online strategies that impact the image and perception of postsecondary education in our state. 

The department provides invaluable guidance and assistance to other System offices responsible for launching new strategic initiatives and/or managing ongoing initiatives. The initiatives range from those that prepare high school students for college success (Dual Enrollment and SAILS) to ones that help students stay on track and graduate from college (TN Transfer Pathways and TN eCampus), or yet another that provides business and industry with workforce development solutions (TNTrained).  

Marketing, Digital Strategy, and Public Relations is comprised of the following teams:

  • Operations

  • Marketing and Advertising

  • Web and Digital Media

  • Content and Public Relations

Marketing Project Request Form TCAT Project Request Form

 

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